The Better Energy
In the fourth episode of the “Better Energy” podcast, hosts Garrett Mendelsohn and Adam DRC, along with guest Brent AdAway, dive into the essentials of effective marketing and lead generation in the solar industry. They discuss the significant role of social media marketing, how to create compelling content that captures attention, and the importance of a well-integrated business model that goes beyond just generating leads. The episode emphasizes the need for strategies that connect deeply with potential customers to improve conversion rates and foster long-term business growth.